Call for proposals 2018 - Promotion of European Audiovisual Works Online EACEA/30/2018 Closed!


Within the specific objective of promoting transnational circulation, two of the priorities of the MEDIA Sub-programme shall be to:

  • support transnational marketing, branding and distribution of audiovisual works on all other non-theatrical platforms;
  • promote new distribution modes in order to allow the development of new business models.


The Promotion of European Audiovisual Works Online scheme shall provide support to:

Action 1: Support to Promotion, marketing and branding activities of VOD services
Eligible activities are actions such as digital promotion, marketing, branding, tagging and development of new offers by existing VOD services offering a majority of European 2 films. The aim of the action is to improve the visibility, discoverability and global audience of European audiovisual works and to increase cross border collaboration between European VOD services;

Action 2: Support to the development of ‘On Line Ready’ packages
Eligible activities are those consisting in assembling and delivering digital packages of European audiovisual works foreseen for online releases in countries where those works are not available on any legal VOD service. It aims at extending their availability and visibility on VOD services provided in European and non-European countries.

Action 3: Support to innovative strategies and online tools for the circulation, distribution and promotion of European audiovisual works, including audience development initiatives focusing on innovative and participatory strategies reaching out to wider audiences with European films.
This action is aimed at encouraging innovative strategies for distributing and promoting European audiovisual works. It shall aim at developing new business models or tools in order to improve the potential audience of European audiovisual works. It shall also aim at supporting online tools and/or databases facilitating the relationships between the various sectors of the European audiovisual industry.

European community funding

The Community provisional funding available for the call for proposals is:

  • 10,11 Million EUR (Global Budget)

All the important deadlines

  • 05 April 2019 - 2 years ago (Deadline for the presentation of proposals)

Further information about the call

Official webpage of the call

Useful documents

  • Call for Proposals (Legal base)

Organisations eligible to participate

Opened to the following bodies or institutes with legal status established in the covered areas:

  • Any legal organisation

Covered areas

Bodies or institutes must have their registered legal seat in one of the countries taking part in the Programme which are:

  • European Union (EU)

Directorate-Generale responsible

Directorate-General for Education and Culture

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