The project on strategies towards responsible alcohol consumption for adolescents in Europe reaches practical phase

The TAKE CARE ("Strategies towards responsible alcohol consumption for adolescents in Europe") project has reached the practical phase. First pilot trainings with adolescents took already place in the individual countries. The project counts with EU funds.

The TAKE CARE ("Strategies towards responsible alcohol consumption for adolescents in Europe") project aims to reduce alcohol consumption and related harms of adolescents and young adults in Europe. It is mainly focusing on youths between 12 and 21 years noted with risky alcohol consumption. TAKE CARE also seeks at keeping adolescents to the legal provisions as set in the respective national laws and at hindering alcohol consumption before the set minimum age. Furthermore the project aims at enforcing responsible alcohol use by younger generations and thus minimizing the risk of alcohol dependency and related health impacts as well as deviant behaviour.

In order to achieve such goals, a multi level approach is followed, involving youth, parents, key persons and retail employees. Young people will be trained to strengthen their risk competence. Street workers and prevention experts gain access to them on public places especially where drinking is noted. Parents and related key persons will get support to develop a clear and reflected attitude towards alcohol consumption. Retailers and employees will be given information and training for the everyday selling situation.

The Belgian partner CAD Limburg is working full speed on preparing materials for retailer trainings. The implementation of the multilevel approach TAKE CARE with all four target groups (adolescents, parents, key persons and retailer/employees) is ready for start after an intensive time of preparation.